Nokia is continuing in the social responsibility as they take a giant step to helping in solving problems and meeting the needs of people in the areas where they operate. In line with its established reputation for Innovation, Nokia is partnering with a social enterprise venture, Co-Creation Hub to provide a platform for young Nigerians to come up with business ideas that also address some of Nigeria’s social issues. Co-Creation Hub had sought entries from Nigerians on how they can use mobile technology to set up businesses that address issues like the quality of Education, Health, combating corruption, and deepening democracy. The entries were pruned to 6 out of which three winners have emerge after a 48-hour camping at the Pan-Africa University, Lagos. Nokia along with other organizations like TBWA/Concepts will allow the winners use their platforms to transform the ideas into thriving businesses.
Segun Fodeke, a software developer won the first prize with her idea on how mobile devices can be used to track the performance of elected government officials against the promises they make when seeking elections. The second position was won by Olusegun V. Sangowawa for her idea on using mobile technology to improve people’s access to health information. Tosin Agboola’s entry emerged third position. The idea seeks to use mobile phones are platforms to alert Nigerians about wanted criminals rather the current use of newspapers, whose reach is quite limited due to poor literacy level and poverty.
Nokia is particularly availing any of the winners who develops a mobile application, an opportunity to upload such on Ovi Store. Ovi store is Nokia’s proprietary platform from which millions of Nokia faithfuls can download applications, games, maps and music. Globally, there are at least 3 million downloads on Ovi store everyday. Nokia’s Head of Marketing for West Africa, Reuben Onwubiko said the Ovi Store platform provides the winners a life-time opportunity to make money from the revenue from downloads all over the world. He said the onus is therefore on those who have entered for the competition to ensure that they come up with solutions that would be acceptable even beyong the shores of Nigeria.
Founded in 2008 in the UK, Social Inovation camp runs as process/event to create innovative applications of the web and mobile technology to solve social problems. Social innovation camps have been run London, Edinburg, Slovakia, Australia, South Korea, Georgia, Azerbaijan and Czech Republic. Thei Nigerian initiative is the first of its kind on the African continent.